Childcare Growth Lab

Childcare Growth Lab

The $47,000 Mistake: Why Your Tour-to-Enrollment Rate Is Killing Your Bottom Line

Most centers lose 6-7 families per month due to broken tour systems. Here's the exact framework that converts 73% of tours into paid enrollments.

Feb 26, 2026
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Let’s talk math.

If you’re like most daycare centers, you’re giving 15-20 tours every month. And if you’re also like most centers, only 30-40% of those tours actually turn into enrollments.

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That means you’re watching 9-12 families walk…

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